Planning a new website can feel overwhelming if you're not sure where to start. The Service Business Website Planning Kit is a practical toolkit designed to help service-based businesses organize their website before building it.

Instead of guessing what pages you need or how your website should be structured, this kit walks you through the process step-by-step. With wireframes, worksheets, and planning tools, you’ll be able to outline your website clearly and confidently before beginning development.

Whether you're building your own site or preparing to work with a designer, this kit helps you create a strong foundation for a professional, effective website.

What’s included in the kit:

• Homepage Wireframe Template – visualize the layout used by professional service business websites
• Website Page Planner – outline the pages your site needs and their purpose
• Website Content Planner – organize your messaging and page content
• Website Launch Checklist – ensure your website is ready before going live
• Website Copywriting Prompts – helpful prompts for writing headlines, service descriptions, and calls to action

Who this kit is for

Perfect for service-based businesses planning a website, including:

• consultants
• therapists and wellness practices
• law firms
• contractors and home service businesses
• coaches and small business owners

If you're planning a website for your business and want a clear structure before building it, the Service Business Website Planning Kit will help you move forward with confidence.

Created by Sandy Clifton, founder of Clifton Designs — a boutique web design studio that has designed 150+ Wix websites for service businesses.

Need Help Writing Your Website Content?

The Website Copy Kit helps you draft your homepage, services, and about page before building your site.

👉 Get the Website Copy Kit