🌟 Case Study: Picasso and Wine - Event Website
- Sandy Clifton
- 2 days ago
- 2 min read
Industry: Creative Workshop / Event Experience
Platform: Wix
Scope: Website design, UX strategy, content structure, mobile optimization, visual storytelling
Timeline: 3–8 weeks
Results Snapshot
✓ Custom Wix Studio website designed to elevate brand experience
✓ Intuitive event and workshop presentation
✓ Clear pathways for visitors to explore offerings
✓ Mobile-friendly layout optimized for modern browsers
✓ Video walkthrough preserved as portfolio proof
The Challenge
Picasso and Wine needed a website that reflected their unique, creative event experience — a blend of artistic self-expression and social engagement.
The key challenges were:
Communicating brand personality online
Presenting events and offerings clearly
Encouraging user interactions and bookings
Designing a site that felt lively and inviting without overwhelming visitors
While the live site has since changed, the original project reflects a complete, strategically structured website tailored to Picasso and Wine’s identity and audience.
The Strategy
Our strategy focused on brand expression, clear navigation, and engagement.
Key priorities included:
Showcasing workshops and events with visual clarity
Structuring content to guide visitors step by step
Using design to evoke the vibrant, creative atmosphere of the business
Ensuring a responsive experience on all devices
The goal wasn’t just a pretty site — it was a site that felt like the experience Picasso and Wine offers.
The Solution
We created a custom Wix website crafted around creative expression and simple discovery.
What we implemented:
A welcoming homepage that matched the energy of the brand
Clear sections for events, schedules, and workshop details
Eye-catching visuals balanced with straightforward copy
Mobile-optimized design for browsing on-the-go
A structured layout that supported future updates
Every design choice served the dual purpose of delighting and informing.
Website Walkthrough & Project Overview
This video walkthrough showcases the completed website build — the layout decisions, content flow, and design strategy.
Note: Even though the live site has been updated, this video reflects the final deliverable from the original project and remains an accurate representation of the work completed.
This approach is standard for professional portfolios and maintains transparency while showcasing your design capability.
The Outcome
The website delivered:
A brand-aligned digital presence that reflected the creative, social nature of Picasso and Wine
A clear, navigable structure that helped visitors explore workshops and events
Mobile responsiveness for users on phones and tablets
A foundation that could evolve with the business
By translating the in-person experience into a digital one, the site worked to draw people into the world of Picasso and Wine before they ever stepped through the door.
Want a Website Like This?
If your business is creative, community-centered, or experience-focused and needs a website that captures personality + clarity, Clifton Designs can help bring your vision online.